The Air Raid Sales Offense Book
The Air Raid Sales Offense Book
On November 6, 1869, Rutgers beat Princeton in the first football game, 6-4. For the next 125 years, teams competed the same way: 11 men jammed in the middle of the field; no passing. The results were low scores, high rates of injury, and boredom. That all changed with the Air Raid Offense. In this new book, Bradley Hartmann draws on his unique experiences as a Division I college quarterback and regional purchasing manager at Pulte Homes to outline an LBM sales system based on fearlessness, optimism, simplicity, and fun. This score-from-anywhere playbook eliminates cold calls, minimizes rejection, and avoids bloody price competition.
The Air Raid Sales Offense Book
On November 6, 1869, Rutgers beat Princeton in the first football game, 6-4. For the next 125 years, teams competed the same way: 11 men jammed in the middle of the field; no passing. The results were low scores, high rates of injury, and boredom. That all changed with the Air Raid Offense. In this new book, Bradley Hartmann draws on his unique experiences as a Division I college quarterback and regional purchasing manager at Pulte Homes to outline an LBM sales system based on fearlessness, optimism, simplicity, and fun. This score-from-anywhere playbook eliminates cold calls, minimizes rejection, and avoids bloody price competition.
The Air Raid Sales Offense Book
On November 6, 1869, Rutgers beat Princeton in the first football game, 6-4. For the next 125 years, teams competed the same way: 11 men jammed in the middle of the field; no passing. The results were low scores, high rates of injury, and boredom. That all changed with the Air Raid Offense. In this new book, Bradley Hartmann draws on his unique experiences as a Division I college quarterback and regional purchasing manager at Pulte Homes to outline an LBM sales system based on fearlessness, optimism, simplicity, and fun. This score-from-anywhere playbook eliminates cold calls, minimizes rejection, and avoids bloody price competition.
